THE HANDS AUTUMN09 COLLECTION IS INTRODUCED
Hands introduced its Autumn2009 design collection with a campaign dedicated to building the brand in a way the carpet industry has not seen before. With a clear focus on design, the campaign is focussed on building value for orginal 'hands' made and designed carpets. The products include hand-tufted and hand-knotted rugs, some embellished with Swarovski crystals. Alongside, the new website was also launched. Hands is a fast growing chain of exclusive retail stores currently in Delhi, Bangalore and Hyderabad.
Hands is the retail brand of the Patodia enterprise, the hand-made carpetmaker since 1881, who has put a carpet into the White House and some of the finest hotels, residences and palaces across the world.